Digital marketing doesn't have to be expensive. Even with a small budget, you can promote your business smartly and reach your target audience. If you're a local business owner in Rajkot or anywhere in India, these cost-effective strategies will help you grow online.
You don’t need a fancy setup. Use your phone to click photos, create videos, and share stories of your work. Reels, short tips, and customer feedback posts work really well.
Use keywords related to your city and services. For example, instead of just "Best salon," write "Best salon in Rajkot." Add such keywords on your website and in social media captions.
Even micro-influencers with 2K–5K followers can bring good traffic if they’re local and trusted. Offer them a free service or product in exchange for a shoutout.
Use Meta Ads (Facebook & Instagram) or Google Ads with just ₹200–₹500/day. Target people in your city, specific age group, or interest. Ads work fast if your content is engaging.
Ask happy customers to leave Google reviews and testimonials. Share these reviews on social media. It builds instant trust.
Offers like "Buy 1 Get 1" or "10% off for 24 hours" create urgency and attract quick attention — especially when shared on WhatsApp and Instagram Stories.
You don’t need lakhs to start digital marketing. All you need is consistency, smart tools, and a little creativity. Start small, keep learning, and grow step by step.
At KeywordCard, we help small businesses run smart, budget-friendly digital campaigns.
Visit: www.keywordcard.com | Call: +91-8000588821
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